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Fixed-scope launch package

For beauty salons in Toronto

For a salon with different stylist levels and a premium first-visit experience. Clear pricing tiers, a portfolio gallery and links to your existing retail store.

  • Pricing by stylist level
  • Editorial results gallery
  • Existing retail or product-store integration
Beauty salons · TorontoC$1,990Launch in 21 days
01

Toronto clients compare experience as much as service

01

Premium needs a visible reason

Art direction, proof and consultation details explain why the appointment costs more.

02

Stylist tiers need clarity

Level-based pricing helps clients choose without weakening the premium position.

03

The first visit is its own product

A defined consultation and welcome offer make the decision feel lower-risk.

02

An editorial storefront connected to booking

Phase 01

Position the offer

  • Local competitor and search-intent review
  • One focused offer and conversion message
  • First-visit offer and consultation path
Phase 02

Design the premium first visit

  • Editorial salon website up to 6 pages
  • Pricing by stylist level
  • Fresha, Square or existing booking integration
Phase 03

Turn craft into demand

  • Editorial results gallery
  • Stylist profiles and specialties
  • Existing retail or product-store integration
Phase 04

Fill and refill the calendar

  • First Meta campaign built and launched
  • Calls, forms and campaign tracking
  • First optimization pass after launch
03

Desire becomes a considered first visit

Position

Establish the experience

Visual direction and proof set expectations before price.

Match

Choose service and level

Clear tiers connect goals, budget and stylist expertise.

Commit

Book the consultation

The first-visit path gives a confident next action.

06

Before we start

Is 1,990 CAD the full price?

Yes, for the published scope. Media spend, paid subscriptions, photo/video production and out-of-scope requests are separate.

What do we need to provide?

The salon team provides accurate service, professional, pricing, access and approval information. We structure, write and build the system.

Is advertising included?

Strategy, setup, launch and one initial optimization are included. Ad spend is paid directly to the platform.

Who approves professional claims?

We use a conservative framework, but the client remains responsible for the accuracy and final approval of medical, legal or commercial claims.

What happens after launch?

We hand over the system, access and measurement. Ongoing work can be added separately, but is not required by this package.

04

Premium presentation without an open-ended production bill

Ad spend is separate. Professional and regulatory claims remain subject to the client’s final approval.

Included in the engagement

  • One custom visual direction
  • Two focused revision rounds
  • Booking and content coordination
  • One campaign and one optimization pass

Kept outside the fixed fee

  • Media spend and booking subscriptions
  • Photo or video production
  • Product catalogue entry at scale
  • Ongoing social and campaign management

Beauty salons · Toronto

Make the first Toronto appointment easier to choose.

We will build around the salon’s strongest experience, stylist levels and the most valuable first-visit path.